sale struggle
GoPro licenses camera tech to other companies amid sales struggles
There's no question that GoPro is hurting: sales are struggling, its drone plans are dead and it's not clear that the company can survive purely on sales of action cameras like the Hero6. What's it going to do? Offer its technology to other companies, apparently. GoPro has unveiled a licensing deal that lets Jabil use its camera lens and sensor tech for a wide range of products. The two aren't specific about what this will involve, but Jabil sees uses in everything from law enforcement (think body cameras) through to videoconferencing and self-driving cars. Yes, the tech that documents your mountain bike trip could also drive you across town some day.